Every day, we walk the same streets. Some of us notice the visual details—the trees, the people, the flowers; others are lost in their own thoughts.

Is there an incredible power on these streets—something we touch every day, yet never truly see? A force we consciously ignore, even as it sends shivers down our skin?

We are talking about an ancient, primal power—the Wind.

A force capable of both destroying and breathing hope and joy into our lives. Yet, we so rarely give it our attention.

This is your invitation to step into the world of the Wind.

It embodies mono no aware (the bittersweet echo) — a deep awareness of the transience and, simultaneously, the eternal beauty of every fleeting moment.

This poetic zine is a journey into the very heart of the Japanese worldview, where the element of Kaze (wind) takes center stage.

Feel free to share your creations on social media and tag us @matchamatea— let your wind travel further.

This zine is more than a collection of stories and names; it is a space for your own observations. Within these pages, you will find a Wind Diary — a place to capture the breath of the world around you.
We invite you to fill it with your sketches, thoughts, and haikus, turning this journey into a shared creation

2026